Elastic Shoelaces — Rainbow

Color Doesn’t Whisper. It Signals.

Rainbow is intention.
It’s defiance.
It’s movement in full spectrum.

Every step leaves a trace.

Tie once.
Move loud.

The Problem

We’ve all been there.

You lace up in the morning.
By mid-day? They’re loose again.

You stop. Retie. Double knot. Tighten.
Three blocks later, they’re slipping like it’s 2005 gym class.

Traditional laces weren’t built for movement.

Your shoes flex.
The knot shifts.
Tension loosens.
And the cycle repeats.

Bread fixed that.

The Bread System

Bread Laces look like traditional laces because they’re meant to respect the sneaker silhouette.

No clips.
No toggles.
No gimmicks.

Hidden inside is adaptive elastic stretch engineered to flex with your foot while maintaining knot tension.

You tie them once.

From then on:

Slide in.
Step out.
Stay secure.

That’s the difference.

What Is Xtra Stretch?

Standard Stretch
Designed for most sneakers. Balanced elasticity that flexes with your foot while maintaining a secure tie.

Xtra Stretch
Built with increased elasticity for:

• Wider feet
• High insteps
• High-top sneakers
• Looser, more relaxed fit preference
• Easy slip-on access

Same look.
Same silhouette.
More give.

Why It Actually Works

Bread Laces are constructed from a durable polyester rubber blend calibrated for controlled stretch.

What that means in real life:

• They expand naturally as your foot moves
• They maintain tension instead of slipping
• They eliminate constant retying
• They reduce pressure across the top of the foot

Reinforced aglets prevent fraying.
Elastic memory holds structure.
Your sneaker keeps its original shape.

It converts almost any lace-up sneaker into a true slip-on without sacrificing the look.

How to Install

Lace your sneaker normally.
Tie a secure knot (double loop if you prefer).
Feel the stretch — that’s the Bread difference.
From now on, just slide in and go.

Tie once. Slide on forever.

Fit Guide

Low tops: 36”
Mid tops: 54”
High tops: 63”

Works especially well with Nike Air Force 1s, Nike Jordans, Converse, Vans, New Balance 550s, and most lace-up sneakers.

High tops benefit the most because they eliminate constant loosening.

Wide feet? No problem. The adaptive stretch molds to your foot shape without discomfort.

What You’re Really Buying

Not laces.

A daily signal.

Less friction.
Less bending.
Less interruption.

More movement.

Two laces.
Full spectrum.
Infinite miles.